(Al Qamar) 54 : 18
كَذَّبَتْ عَادٌ فَكَيْفَ كَانَ عَذَابِي وَنُذُرِ
Aad rejected; then how were My punishment and Warnings?
The Message brought through Messenger Hood was also Adhikr. When the people of Hood-Aad people-became transgressors by hiding and rejecting Adhikr, they were destroyed. See explanation 46: 35; and 53: 56.